Connection With Your Audience

There's a place to meet. There are people who want to meet you. Getting together with them is how you build community and prosperity.

How can you connect with the people who are ready for you? Look carefully at the things they care about, and find ways to be of service.

What is the promise that you offer in your brand? How does what you do make things better for other people?

You know how to do what it is that you do, and now you want to find out how to add more value for more people who need exactly what you do best.

Look at the needs they have, and see what is next for them in their business or the services they use. Then you can visualize solutions for their needs, and become someone they can rely on to show up for them.

There are lots of ways to connect with an audience, types of marketing tools, platforms, strategies. What's the one that is most closely in tune with the needs of the people you serve? If they are entrepreneurs, like the people I serve in my market, they have needs to free up energy and have systems to support them.

Going it alone is not going to work in today's world, so getting into relationships is the name of the game. I spend a lot of time connecting with people, finding common ground, and finding ways we can support one another through collaborations and other types of relationships. Zooming, networking, talking on the phone...and here's what I hear:

the biggest thing I hear from other entrepreneurs is that they don't have time to write their marketing content. And so I say...

Don't "not have time".

Have me, and get it done!

What does you message strategy say about you and your values? Why would people want to work with you? All of these questions shape the way you connect with your audience. Let's figure out the answers and get you set up with great messaging that you can use in a lot of different ways.

I do a lot of different types of things when I work with my clients, according to what their needs are. We talk over what is going on in the business, and devise a strategy to get things done.

Do you need a blog? A newsletter? Email series? Is your web site copy in need of renewal? Need some presentation materials?